Empower regeneration
Empower regeneration
Empower regeneration
Empower regeneration
Empower regeneration
Environment Hubs Aotearoa is a network of 22 hubs across the motu. Their mission is to bring communities together and create lasting, positive change for our environment and future generations. The brief was to redesign their identity to better reflect who they are and what they offer. I worked with the strategic team at Ira to develop, design and deliver an engaging brand identity for EHA.
Environment Hubs Aotearoa is a network of 22 hubs across the motu. Their mission is to bring communities together and create lasting, positive change for our environment and future generations. The brief was to redesign their identity to better reflect who they are and what they offer. I worked with the strategic team at Ira to develop, design and deliver an engaging brand identity for EHA.
Environment Hubs Aotearoa is a network of 22 hubs across the motu. Their mission is to bring communities together and create lasting, positive change for our environment and future generations. The brief was to redesign their identity to better reflect who they are and what they offer. I worked with the strategic team at Ira to develop, design and deliver an engaging brand identity for EHA.
Environment Hubs Aotearoa is a network of 22 hubs across the motu. Their mission is to bring communities together and create lasting, positive change for our environment and future generations. The brief was to redesign their identity to better reflect who they are and what they offer. I worked with the strategic team at Ira to develop, design and deliver an engaging brand identity for EHA.
Environment Hubs Aotearoa is a network of 22 hubs across the motu. Their mission is to bring communities together and create lasting, positive change for our environment and future generations. The brief was to redesign their identity to better reflect who they are and what they offer. I worked with the strategic team at Ira to develop, design and deliver an engaging brand identity for EHA.
Creative ― Identity Design
Client ― Environment Hubs Aotearoa
Contributors ― Ira Creative
Creative ― Identity Design
Client ― Environment Hubs Aotearoa
Contributors ― Ira Creative
Creative ― Identity Design
Client ― Environment Hubs Aotearoa
Contributors ― Ira Creative
Creative ― Identity Design
Client ― Environment Hubs Aotearoa
Contributors ― Ira Creative
Creative ― Identity Design
Client ― Environment Hubs Aotearoa
Contributors ― Ira Creative
Environment Hub's identity is created by four lines that interweave and converge to create a central point. This represents their role in bringing together the influence, energies and expertise of their partners to improve outcomes for our environment and communities of Aotearoa. The connections in the design represent their insights, strategies and initiatives that unify towards our purpose.
The symmetry in the logo represents the balance and connectivity in our natural world. We have Papatūānuku the earth connecting with Ranginui the heavens, creating space for all living things to dwell between. It also represents the balance envisaged by Te Tiriti O Waitangi, with both tangata whenua and tangata tiriti coming together in true partnership.
A nature based colour pallet was adopted, bringing fresh greens with the support of rich dark greens and blue. Red was introduced to give the brand flexibility to create contrast and point of interest.
We developed a graphic system that was easy and flexible to use, horizontal, vertical, filled in and keyline are all adaptions that can work to strengthen the brand identity.
A nature based colour pallet was adopted, bringing fresh greens with the support of rich dark greens and blue. Red was introduced to give the brand flexibility to create contrast and point of interest.
We developed a graphic system that was easy and flexible to use, horizontal, vertical, filled in and keyline are all adaptions that can work to strengthen the brand identity.
A nature based colour pallet was adopted, bringing fresh greens with the support of rich dark greens and blue. Red was introduced to give the brand flexibility to create contrast and point of interest.
We developed a graphic system that was easy and flexible to use, horizontal, vertical, filled in and keyline are all adaptions that can work to strengthen the brand identity.
A nature based colour pallet was adopted, bringing fresh greens with the support of rich dark greens and blue. Red was introduced to give the brand flexibility to create contrast and point of interest.
We developed a graphic system that was easy and flexible to use, horizontal, vertical, filled in and keyline are all adaptions that can work to strengthen the brand identity.
A nature based colour pallet was adopted, bringing fresh greens with the support of rich dark greens and blue. Red was introduced to give the brand flexibility to create contrast and point of interest.
We developed a graphic system that was easy and flexible to use, horizontal, vertical, filled in and keyline are all adaptions that can work to strengthen the brand identity.
Best practice design was done to show how the identity could be applied across different mediums. Below is creative conceptual work to show how the branding can be utilized and pushed into an event space.
Best practice design was done to show how the identity could be applied across different mediums. Below is creative conceptual work to show how the branding can be utilized and pushed into an event space.
Best practice design was done to show how the identity could be applied across different mediums. Below is creative conceptual work to show how the branding can be utilized and pushed into an event space.
Best practice design was done to show how the identity could be applied across different mediums. Below is creative conceptual work to show how the branding can be utilized and pushed into an event space.
Best practice design was done to show how the identity could be applied across different mediums. Below is creative conceptual work to show how the branding can be utilized and pushed into an event space.
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Copyright 2024 Richard Pearson ©
Copyright 2024 Richard Pearson ©
Copyright 2024 Richard Pearson ©
Copyright 2024 Richard Pearson ©
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